Privacy policy

Last updated: 15th March, 2026

At Amnite (“we”, “us”, “our”), we respect your privacy and are committed to protecting your personal data.

This Privacy Policy explains how we collect, use, store, and share your personal information when you visit amnite.co.uk, place an order, contact us, sign up for marketing, or otherwise interact with our brand.

1. Who we are

Amnite is the data controller for the personal information collected through this website, except where another party acts as controller for its own processing.

Business name: AR Enterprise MCR LTD

Trading name: Amnite
Website: amnite.co.uk
Email: [support@amnite.co.uk]
Address: 36 Osborne Road Manchester
M19 2DT

The ICO says privacy notices should clearly identify the organisation and provide contact details people can use for privacy-related questions.

2. What information we collect

Depending on how you use our website, we may collect the following personal data:

Information you provide directly

full name
billing address
delivery address
email address
phone number
order details
account login details, if you create an account
messages or enquiries you send us
marketing preferences

Information collected automatically

IP address
browser type and device information
pages viewed
referral source
date/time of visits
interactions with our website
cookie and similar technology data

Information from third parties

We may receive personal data from:

payment providers
delivery/courier partners
Shopify and connected ecommerce apps
analytics and advertising providers
email marketing platforms

3. How we use your personal data

We use your information to:

process and deliver your orders
take payment and prevent fraudulent transactions
communicate with you about your order
respond to customer service requests
manage returns, refunds, and exchanges
improve our website, products, and customer experience
send marketing communications where permitted
comply with legal and regulatory obligations
protect our business, website, and customers

4. Our lawful bases for processing

Under UK data protection law, we must have a lawful basis for using your personal data. The lawful bases we rely on may include:

Contract

Where processing is necessary to:

process your order
deliver your purchase
manage returns, exchanges, and customer support

Legal obligation

Where we need to keep records or process data to comply with legal, tax, accounting, consumer, or fraud-prevention obligations.

Legitimate interests

Where it is necessary for our legitimate business interests, provided those interests are not overridden by your rights and interests. This may include:

improving our services and website
preventing fraud
understanding how customers use our site
handling customer enquiries efficiently

Consent

Where we rely on your consent, such as:

non-essential cookies
certain email or SMS marketing activities, where required

The ICO’s privacy notice guidance says organisations should explain both the purpose of processing and the lawful basis they rely on.

5. Marketing communications

If you sign up to receive updates from us, we may send you emails about new products, launches, offers, or brand news.

You can unsubscribe from marketing emails at any time by:

clicking the unsubscribe link in the email, or
contacting us at [support@amnite.co.uk]

Where direct marketing is sent, individuals must be told about their right to object. The ICO says this should be made clear, and separately brought to people’s attention.

We will not send you marketing where we are not permitted to do so.

6. Cookies and similar technologies

We use cookies and similar technologies to operate our website, improve performance, understand usage, and, where applicable, support analytics and marketing.

Cookies may include:

strictly necessary cookies
analytics cookies
functionality cookies
advertising or targeting cookies

The ICO says you must clearly explain what cookies do and why you use them, and must obtain consent for non-essential cookies. Non-essential cookies should not be set before consent is given.

You can manage your cookie preferences through our cookie banner or settings tool.

If you use Shopify and connected apps, some cookies or similar technologies may be placed by those services to support store functionality, checkout, analytics, and related tools. Shopify also explains that in some circumstances it acts as a processor on behalf of merchants, and data requests may need to be directed to the merchant.

7. Sharing your personal data

We may share your personal data with trusted third parties where necessary to run our business, including:

Shopify, as our ecommerce platform provider
payment processors
shipping and delivery partners
IT and website service providers
email marketing platforms
analytics and advertising partners
professional advisers, where necessary
regulators, law enforcement, or other authorities where required by law

We only share personal data where there is a valid reason to do so.

8. International transfers

Some of our service providers may process personal data outside the UK.

Where personal data is transferred internationally, we will take appropriate steps to ensure it is protected in accordance with applicable data protection law, such as using approved safeguards where required.

9. How long we keep your information

We keep personal data only for as long as reasonably necessary for the purposes set out in this Privacy Policy, including for legal, tax, accounting, fraud-prevention, and customer service purposes.

Examples may include:

order records: [insert period]
customer service enquiries: [insert period]
marketing suppression/unsubscribe records: [insert period]
analytics/cookie data: according to the relevant cookie duration or settings

The ICO says retention information is part of what organisations should tell individuals in a privacy notice.

10. Your data protection rights

Depending on the circumstances, you may have the right to:

access your personal data
request correction of inaccurate data
request deletion of your data
request restriction of processing
object to certain processing
request transfer of your data
withdraw consent where processing is based on consent
complain to the ICO

The ICO’s guidance explains these rights and the right to be informed through a privacy notice.

To exercise any of your rights, please contact us at [support@amnite.co.uk].

If you are unhappy with how we handle your personal data, you can also complain to the Information Commissioner’s Office (ICO).

11. Third-party links

Our website may contain links to third-party websites, platforms, or services. If you click on a third-party link, their own privacy policies and terms will apply. We are not responsible for the privacy practices of third-party sites.

12. Data security

We take reasonable technical and organisational measures to protect your personal data against unauthorised access, loss, misuse, alteration, or disclosure.

However, no method of transmission over the internet or method of electronic storage is completely secure.

13. Children’s privacy

Our website is not intended for children, and we do not knowingly collect personal data directly from children.

14. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, legal obligations, or website practices.

Any updates will be posted on this page with a revised “Last updated” date.

15. Contact us

If you have any questions about this Privacy Policy or how we use your personal data, please contact us:

Amnite
Email: [support@amnite.co.uk]
Address: Flat 2, 36 Osborne Road Manchester
M19 2DT
Website: amnite.co.uk